Part-Time Digital & Branding Content Specialist - Wellness for Children & Teens

Part-Time Digital & Branding Content Specialist - Wellness for Children & Teens

About Us

Mothers of Health is a wellness-focused brand dedicated to helping children and teens lead healthier, happier lives. We design engaging programs, products, and resources that support young people in developing positive mental, physical, and emotional habits. Our team is passionate about creating a safe, supportive space for youth to grow and thrive.

Job Summary

We?re seeking a Part-Time Digital & Branding Content Specialist to develop meaningful, age-appropriate content that brings our brand to life across digital platforms. This role is ideal for someone with a passion for wellness and a talent for creating engaging content that resonates with young audiences, from children to teens, and their caregivers.

Key Responsibilities

• Content Strategy & Planning : Support the development of a content strategy that aligns with our brand values, wellness goals, and target audience.

• Engaging Content Creation: Create fun, educational, and inspiring content across social media, blogs, emails, and digital platforms tailored to children, teens, and caregivers.

• Social Media Management: Schedule, post, and monitor content on social media channels (Instagram, TikTok, YouTube, etc.) to build community and engagement among youth audiences.

• Brand Storytelling: Develop age-appropriate brand messages that communicate wellness topics in a relatable, engaging, and supportive way.

• Parent & Caregiver Resources: Create content that helps parents and caregivers support their children?s wellness journey, including newsletters, blog articles, and guides.

• Campaign Support: Collaborate with marketing and product teams on campaigns, ensuring content meets brand guidelines and objectives.

• Analytics & Insights: Track content performance and engagement, analyze data, and adjust strategies based on insights to optimize for future content.

• Trend Monitoring: Stay informed on youth-focused digital trends, wellness topics, and best practices to keep our content relevant and engaging.

Qualifications

• Bachelor?s degree (or equivalent experience) in Marketing, Communications, Education, or a related field

• 1-3 years of experience in content creation or digital marketing, preferably with a focus on children, teens, wellness, or education

• Ability to create fun, accessible, and supportive content for children and teens

• Strong understanding of social media platforms and trends relevant to youth audiences (e.g., TikTok, Instagram, YouTube)

• Excellent writing, editing, and communication skills with an age-appropriate voice

• Familiarity with basic digital tools, analytics, and insights for optimizing content

• Passion for wellness and understanding of wellness challenges and opportunities for young people

Skills and Attributes

• Creative thinker with a passion for youth wellness and lifestyle branding

• Excellent organizational skills with the ability to manage multiple projects and meet deadlines
? Collaborative team player who can work independently and in partnership

Hours and Compensation

• Part-time position (approximately 15-20 hours per week)

• remote work

• Competitive hourly rate

To Apply

Please submit your resume, a portfolio or examples of your work, a short letter explaining your interest in wellness for children and teens and why you?re a great fit for this role.

Apply!